题目（篇名）是一篇论文最脸面的文字，起着画龙点睛的作用。事实上，一篇论文电邮到编辑部后，编辑第一眼要看的是题目，不会有编辑先看论文的内容，再看题目，犹如我们在观察一个人的时候，是从头到脚。所以，题目一定要简明扼要，具有“个性”特色，千万不要重复别人的，要让编辑从你的论文题目中悟出你在创新（创造），正在干别人还没有做过，甚至还没有想过的事情，如果你论文的题目让编辑“一见钟情”，论文刊发的可能性就更大了！
那么什么样的题目才是最吸引眼球的题目呢？根据多年的编辑经历，笔者总结出了以下几条：
（1）题目要简明扼要，开门见山，尽可能的“大”（当然这里所说的大题目必须是在“大”内容的支撑下），例如：
On Capital(Das Kapital)（资本论）
On Practice（实践论）
On Contradiction（矛盾论）
Tunnel reinforcement with rockbolts
Probabilistic risk assessment of highway tunnel
Prediction of blast-induced vibration on existing tunnels in soft rocks
21st century-oriented China’s higher education
China’s library cause development at the turn of the century”
在学术论文的题目中一般不要出现“浅议”，“浅析”，“刍议”等词语。
（2） 题目不需要“研究”，“讨论”等，也就是说，在题目中一般不应有research, study, discuss等，
例如：
Research on the evaluation of stability of goaf based on BP neural network应修改为Stability evaluation of goaf based on BP neural network
Study on seismic response of prestressing concrete rigid frame bridges with high piers and long span in deep reservoir应修改为Seismic response of prestressing concrete rigid frame bridges with high piers and long span in deep reservoir
Research of support technology in deep soft rock roadway in Tangkou coal mine应修改为Support technology for deep soft rock roadway of Tangkou coal mine
（3） 在题目中尽可能少用of, for等介词, 以及冠词（a, the），以求题目凝练，例如：
The 21st century-oriented higher education of China应修改为
21st century-oriented China’s higher education
Study of stability of the slope and house of the new Baota’s import of tunnel应修改为Stability of the slope and house of new Baota tunnel entrance
(4)学术论文题目与一般新闻报道文章题目的区别
相对于学术论文的题目而言，一般新闻报道文章的题目比较“松散”，有可能是一个比较完整的句子。
下面是一些新闻报道文章的题目：
Coroner says Whitney Houston accidentally drowned in bathtub
Drowning killed Houston, but drugs took high toll
Dick Cheney's transplant reopens debate about age
Weight-loss surgeries may beat standard treatments for diabetes
U.S. gasoline hits $3.93 a gallon: survey
James Cameron reaches deepest spot on Earth
Deep-sea scientists cheer Cameron's historic dive
Impact of climate change may be underestimated
让我们再看几个学术论文的题目：
Optimal parameterization of conic curves
A method for generating fabric pattern with Xinjiang ethnic style
Teaching system of engineering graphics based on creative configuration design
Prediction of blast-induced ground vibration using artificial neural networks
Stress redistribution and ground arch development during tunneling
A practical use of CFD for ventilation of underground works
Numerical modeling of in-situ stress calculation using borehole slotter test
Simulation and analysis of electromagnetic force on shield of canned motor
Heat transfer efficiency of double glass curtain wall in summer of Chongqing
以上列举的学术论文题目中，没有一个是“完整”的句子。所以，学术论文题目的风格与媒体新闻报道文章题目的区别是比较明显的。
